In today’s digital era, when the most viewed screen is the one of smartphones, it’s difficult to sustain the competition if you are not upholding your digital presence. In order to promote your brand and to boost your sales, you can not afford to turn your eyes off YouTube and Facebook as chances are high […]
Has Social Media Played The Correct Role In The Ukraine Crisis? As in Ethiopia, Iraq, Israel/Palestine, Libya, Myanmar, Sri Lanka, Syria, and other countries, people use digital platforms to document and condemn large scale human rights abuses during conflicts and war. Common people, influencers, businesses and Government agencies take to social media to protest against […]
A Brief Overview of Social Media Marketing Social Media Marketing is the method of reaching out to your target audience (including existing and potential customers) via various online channels and through social networking sites in an attempt to establish an online presence that will help you sell your products well. Just like traditional marketing, the […]
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